2023 by Numbers: Online Gambling and Digital in Turkey

The opportunities are much greater than you can imagine.
People bet in the
18-50 age group.
Social media
users in Turkey.​
In the online sports
betting white market.​
Estimated total online gambling
revenue in the grey market.​
Digital ad spend.
Ad spend.​
Total population.
Youtube users in Turkey.

All You Need to Know

All You Need to Know About Online Gambling and Digital in Turkey

 In recent years, online gambling has been on the rise in Turkey with a growing number of people using digital devices and services for entertainment and betting.

This page contains all the latest data, including how many people bet in Turkey, how much sports betting and total gambling revenue in Turkey, and how many sports betting and casino sites there are in Turkey. It also provides insights and trends to help you understand how people in Turkey use online gambling and digital services in 2023.
Online Gambling Market in Turkey

  One market that has seen a rapid increase in demand is online sports betting. Research suggests that around 7 million individuals aged between 18 to 50 in Turkey participate in online sports betting. It is projected that the online sports betting market in Turkey will reach approximately $921 million by 2026. This represents a significant opportunity for businesses operating in the online gambling sector.

Furthermore, according to last year's research, the number of sports betting and casino sites in Turkey has risen to 25,322. With such a large number of competitors, it can be challenging to make your brand stand out from the crowd. This is where our services can assist you in creating a unique brand identity and making your brand the top choice in the market.

The total gambling revenue in Turkey is estimated to be around $11 billion. With such high revenue potential, it's no wonder that online gambling is growing at an unprecedented rate.
The Importance of the Internet in Turkey

  Turkey is a country with a population of 85 million, and a significant portion of the population is now turning to the internet for their entertainment and information needs. With 84% of individuals aged 16 to 74 using the internet for almost 8 hours per day the potential for online gambling brands is enormous. The statistics also indicate that there is immense potential for online businesses in Turkey.

At the beginning of 2023, there were 71.38 million internet users in Turkey with an internet penetration rate of 83.4%. Moreover, 62.55 million individuals were using social media equating to 73.1% of the total population. In the same period, there were a total of 81.68 million active cellular mobile connections in Turkey which was equivalent to 95.4% of the total population.
How Gambling Turkey Can Help

  At Gambling Turkey, we specialize in helping businesses enter and succeed in the Turkish online iGaming market. We understand the unique challenges and opportunities that this market presents and have the expertise and experience to help you establish a strong presence in the region.

With our expertise in local expertise, copywriting, design, translation, social media management, SEO and payment testing we can help your brand rank higher on the market and attract more customers.

In conclusion, the online sports betting market in Turkey is booming and with the right strategies businesses can make the most of this opportunity. We can help you create a unique brand identity and take advantage of the vast potential of the Turkish market.

The Benefits of Working with Gambling Turkey

We are the first and only iGaming digital marketing agency focused on the Turkish market.
Expertise: Our team of experts has years of experience in the iGaming industry, a deep understanding of the Turkish market, and can provide you with the best strategies to make your brand stand out in the market.
Customized Solutions: We work closely with our clients to develop customized strategies, and we understand that every brand is unique and there is no one-size-fits-all solution when it comes to online gambling. That's why we offer customized solutions tailored to your brand needs and goals.
Local Knowledge: At Gambling Turkey, we have an in-depth understanding of the Turkish market and can provide you with valuable insights into market trends and consumer behavior. We can help you tailor your marketing strategies to the local audience and create a unique brand identity that resonates with them.
High-Quality Content: We have a team of experienced copywriters who can create high-quality and engaging content for your website and social media channels. Our content is optimized for search engines and designed to attract and retain customers.